top of page
Friend Definition Instagram Post (1)_edi

Welcome to Blacklight Strategy:

I'm John Matas, the founder & principal consultant at Blacklight Strategy and I partner with B2B SaaS companies in fraud prevention and asset protection tech to help them:

​

  • See what others miss

  • Position where others can’t

  • Win where others stall

John Matas, Blacklight

 

I know what retailers ignore—and what makes them lean in. That insight drives everything I do, from GTM playbooks to competitive strategy that moves the needle.

 

What Blacklight Delivers:

     Competitive & Market Intelligence
I help you make sense of the market, what’s happening, who’s winning, and where real opportunities are.

     

     GTM Enablement & Sales Positioning
I give your sales and marketing teams the tools they need to win—clear messaging, battlecards, and insight into what drives deals.

​

     Retail Market Penetration
I help you get in front of the right retail decision-makers—and speak their language so they listen.

     

     Fractional Leadership & Strategy
Need a competitive expert on your team without hiring full-time? I step in to guide your strategy, shape your positioning, and help you gain traction.

 

You don’t need more noise.


You need a strategy that works—and an advisor who’s been on both sides of the table. If you're a fraudtech or AP provider ready to break through, let’s connect.

Blacklight, John Matas
bottom of page